Counterfeit Detection: Protect Trademark and Copyright Online

Manufacturers today are well equipped with technological innovation to reap maximum revenue benefits, but are   crippled by the challenges set forth by counterfeiters and fraudsters. This illicit activity has been critically looked into, with a number of enterprises working out methods to prevent, protect against or avoid counterfeiting.

 

Counterfeit products with substandard quality pose a great threat to health and safety of consumers as well as loss of revenue to the enterprise and manufacturers. Besides, counterfeiting has a long lasting and negative impact on innovation and brand reputation as this channelizes a part of the organizational revenue to groups working on this organized crime. Further, the counterfeiting activities tend to corrupt and disrupt the actions of copyright laws, patents and trademark that promote development, innovation and growth. 

 

However, it might sound   easy to differentiate a counterfeit article from the authentic one, but with counterfeiters becoming smarter, it requires a detailed analysis by brand manufacturers to determine the authenticity of a product, hence this is becoming a more challenging task.  Manufacturers today are deploying counterfeit detectionmethods at different levels of their supply chains as a means of providing added protection to their branded products.

 

Certain markets represent real danger to welfare of consumers; especially ones those that are either ingested or come in contact with skin such as pharmaceuticals, food, cosmetics, toiletries etc.

 

Brand owners of the pharmaceutical industry need to look into their product authentication process. Hence, they employ in-house forensic scientists to ensure their brand reputation. For the textile industry, counterfeited pesticide tainted fibers will override the integrity of natural fibers which will not only effect the quality but also revenue. The electronic industry is the most affected with counterfeiting issues being prevalent since a very long time.

 

To protect their trademarks, industries have taken steps to qualify vendors who are reliable. This procedure when adopted will help prevent unwanted operators fromentering the supply chain. To further secure the business and products against malicious threats organizations need to implement dependable anti counterfeiting solutions to track and monitor in real-time and control the illegitimate activities as well as provide the organizations with legal enforcement measures to uproot such illegitimate operations.

 

Understandings that the Internet plays the vital role both for the consumer as well as   the criminal organization, brand owners need to protect their intellectual property and build controls in the products life cycle. The leaders in the service sector have designed and developed online brand protection solutions to identify the counterfeiters and protect trademark and copyright online.

 

The solutions besides being cost saving are very effective in counterfeit detection and help organization opportunities to rebuild brand reputation. With consistent real-time monitoring and online reporting of activities, these solutions help the business leaders to make accurate and quick decisions while imposing strict measures against the violators and their operations.

A Robust Business Setup Free from Phishing Pests

Every business is exposed to dangers as the online risks are increasing in numbers by the day. A negligent attitude can jeopardize your survival and wreck your years of hard toil. Phishing is a common threat that has debilitated many thriving operations. You need to take precautions on time and ensure that your organization is sufficiently insured to face any onslaughts. Phishing attacks are inconspicuous hardly raising any doubts in the minds of the victims. Yet, its effects are lethal and can cost you expensive damages.


The phishing attacks are launched against the employees of your organization in the form of emails requesting for confidential and personal information such as account numbers, credit card details etc., for updating the bank records or the database of any financial institution. The emails are accompanied by links and attachments which contain malicious content or transport you to a fake website.


If your employees are unable to detect this as a ploy they will go ahead and click on the link or open the attachment. Then they are transported to a fake website which looks exactly like the genuine website and they pass on critical information to those with devious intentions. If your employees are ignorant about the effects of phishing they will be the biggest contributors to irrecoverable losses in your business.


The phishing risks cannot be underestimated and you need to ensure the deployment of compelling measures for protection from phishing. The employees are your first priority and you need to ensure that they are aware about phishing tactics and trained to address these attacks effectively without causing any damages to your business. It is advisable to employ the anti phishing software that ensures an automated and streamlined security management process in your organization. This tool helps to increase the awareness about phishing by testing the capabilities of your employees during emergencies.


The anti phishing software launches a mock attack on your employees and tracks their responses to assess their alertness and their responses. Once the test is accomplished it sends out individual reports to your employees through emails with the results of the test and recommendations on how the situation could have been handled in a better manner.


The anti phishing tool helps in saving costs and protects your business from an unfortunate end. It helps to identify the susceptible areas that are prone to cause data leakages so that you can apply remediation actions promptly. The tool can be customized and integrated to align with the business framework for leveraged security.


Security and compliance have become prominent concerns in today’s environment. You need competent security solutions that can provide a highly protective and progressive business environment.

Benefits of Employee Onboarding Solutions

Employee onboarding starts of with the initial contact that you have with a prospective candidate or new recruit and then gradually ends with the conclusion of their being employed in the organization. This comprises the total stay of the employee at the enterprise. It should not be the first few weeks that an employee is on-board, but rather the process should carry on all through the employee is working in the organization.


Why should you opt in for employee onboarding?

The reason for this is simple. The process of employee onboarding welcomes fresh candidates instilling in them a sense of worth, and enabling them to fit into the corporate culture by making use of the corporate resources, for instance business-specific approaches and other methodologies and it offers a constant experience for all new workers.


What does employee onboarding entail?

Most organizations only look at employee onboarding as a new employee orientation process having forms and other checklists. This generally lasts for a day or less, and is seen purely as a HR function. However, over the past few years onbarding has developed as something more complex. It is way more individual than the training and hiring process and is more of a culture setting. There are cases where it has become completely incorporated with the hiring process, and involves socialization, making use of the company technology to facilitate the process and become a business function.


In today’s fast placed world offering an effective human resource solution is not all about a “one-size-fits-all proposition”. Hence, eminent companies dealing with human resource and human capital management solutions offers an employee onboarding model that is “high touch” and “high tech” in nature. Here the deployment of employee self-service system and the contact center are leveraged in a cost-efficient manner to support the enterprise’s recruiting and HR staff in retaining and attracting the best talent. These solutions are able to track completion of the new recruit forms, offer new recruit communication material and offer online orientation material and is scalable to offer the services that best comply with the HR strategy.


To conclude, employee onboarding does posses a certain amount of low-hanging fruits that any enterprise can reach for, for instance cost-savings, administration, and time savings. As you delve into aspects of productivity and compliance, then onboarding comes to play and with ongoing and persistent onboarding strategies, you are able to impact morale and retention. Furthermore, it will lead your enterprise to minimize employee turnover, ensure compliance, lower processing expenses especially with the nationality and immigration services. Finally, it helps to attract the best performers.


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Why Should You Make Use of Social Media Analytics Tools

Social media is no more a mode of mere directionless interactions and idle networking as it was initially looked upon by many. Today leading brand names have started participating in various social media platforms not only to make their market presence felt online but also to make the best of their online presence. This is done in the form of audience polls, feedback and conversations, by arranging online contests and giving out essential FAQ’s regarding a service or product. Furthermore, there are companies that also come up with interesting blogs and articles that give relevant information to their online audience, which is shared by an individual user if there is any value addition.

 

However, only being socially present is not everything. In order to reap in the best results an enterprise also has to use innovative techniques to measure their online efficiency. This is where social media analytics tools come to use. The social media data that is gathered from using these analytics tools are of paramount importance. It is instrumental in enabling a company to come up with effective online campaigning strategies and leads in efficient social media marketing.

 

Today almost every company needs to concentrate on social media and social media analytics. It is an important tool for every social media user, be it an individual business owner or a company to increase its online effectiveness. Social media analytics offer a new paradigm for evaluating interactive marketing by integrating, analyzing and enabling companies to respond to social intelligence attained by expanding their reach, reducing retention and creating greater revenue. It helps you to arrive at essential business decisions in terms of marketing and branding.

 

Eminent market players of social media analytics tools provides quick results to maintain a track of social media behaviors in real-time and attain mass feedback on what will work on a particular product or service. Few other benefits are as follows:-

 

        Offers trending views and drill-down capabilities

        Provides insights to make faster, smarter operating decisions across huge amounts of social data

        Acquisition to revenue

        Derives faster insights into the key influences on your K-Factor and viral campaigns

        Understand what keeps customers engaged, and uncover the levers that can most influence revenues.

 

Today, with the growth of social media platforms, such as Twitter, blogs, Facebook and the like marketers need to assess in a unique pattern about the next analytic needs in a new world of web 2.0. Eminent service providers offer enterprise hosted solutions depending on a client’s business challenges.

 

Learn more about : Facebook analytics & Social Analytics

Relevance of Retail Distribution Solution for Retailers

Today retail is a booming industrial sector and is growing manifold. With rapid globalization there are leading market players in this category, each working towards outshining the other, both in terms of brand reputation and revenue generation. Therefore, modern day retailers in order to be successful in this competitive market should make it a point to maintain an undisturbed merchandise flow on sales floor. Merchandise that is stuck at distribution centers, trucks or in any other vendor docks result in loss of sales scopes. In this era of acute competition and scrupulous consumers, retailers need to optimize every aspect of distribution flow.

 

Speaking technically, retail distribution assists in providing a fresh perspective on aspects such as retail packaging, and the overall retail supply chain. New age retail distribution solutions enables initiatives from the third part  logistics, central distribution center and other store receiving options, in central distribution models and direct store delivery. Furthermore, it helps in the pre and post distributed buying prototypes. The focus is on the retail-centric supply chain solution that leads to high-end quality assurance for vendor performance confirmation and any kind of floor ready service help.

 

If you want to save your enterprise’s time, money from the trouble of managing transportation and distribution of goods and services, then you must partner with a leading solution provider. These companies offer efficient retail distribution services along with other supply chain solutions that are customized to cater to all your requirements. Some of the world – class retail distribution features are as follows:-

 

  • The solution has a sophisticated in-house IT capacity.
  • The solution makes retail distribution management seem effortless with enhanced productivity, quicker time to market and price reductions.
  • There are zero long term employee contracts or leases that increase fixed costs.
  • The shared-overhead model minimizes expense.
  • The outsourced expense is completely variable and attached to demand directly.
  • The distribution network effortlessly integrates in to the solution providers systems integration, test services and other manufacturing postponement models.
  • The distribution services are simple and expandable.
  • The total procedure visible online 24 x7.
  • There are distribution and manufacturing hubs that are strategically placed that helps in minimizing delivery and shipping expenses.

 

Innovative retail and distribution management solutions for store shelves or installation, ship goods directly to the retailers, distributors or to any other specified location. It also fills in orders directly and the global supply chain can trace the progress from inventory to delivery phase, using only a desktop. Eminent service providers of retail distribution management system have years of experience, that helps companies to go about their business and complying with the users routing guides in a few days.

The modern day unified storage systems are built in a way that they offer the scope to provide advanced advantages to SMB’s that are aiming for ways to manage various data storage challenges. The help in the functioning of block-based input/output and leads to data storage. In most situations, it is executed as a NAS platform to comprise block-mode assistance. The new age unified storage solutions helps in minimizing hardware needs of an enterprise. Instead of diverse storage, platforms for instance RAID disk array for block-based storage and NAS for unified storage, file-based storage, collates both modes in one device. Likewise the single device can be deployed either for file or block storage as needed.

Advantages of Unified Storage Systems

The modern day unified storage systems provides a set of advantages to users at large. Some of them are listed below:-

 
 

* The existing storage resources are utilized better. By collecting the present storage assets in a common storage, enterprises need not have to witness a common outcome of one application having too much storage capability and the other very less. Also, because the unified storage system supports both file and block storage environments, enterprises can eradicate storage silos that happen when file or block only storage systems are implemented.

 

* There is non-disruptive data migration. Any innovative unified storage system must have its own migration software that helps in the migration of a file, block information with very less, or zero disruption attached to the file system, operating system or application.

 

* There is a standardized approach to storage management.

Popular market players of unified storage server systems have come up with personalize recovery, back up solutions and unified storage systems that assists the organization’s to reduce the back up costs, enhance the security and streamline data recovery. Furthermore, there is also the Deduplication storage system that enables in minimizing the quantity of disk storage that is needed to secure and manage any organization data. As the outmoded data and files are acknowledged and stored, the unified storage offers a storage footprint that is10x – 30x small if you compare it to the original dataset. All back up data is retrieved and replicated effectively.

In addition to that, numerous OEM manufacturers have also come up with storage consolidation solutions along with using the latest path breaking technologies. They are set up to increase storage assets, improve efficiencies, and carry on operations with the present infrastructure and provide elasticity to influence future technologies.

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Reliable Supply Chain Management for your Business

The supply chain process in your business is critical as it involves a myriad of independent processes and without a tightly knit unit your entire operation is sure to fall flat. It is imperative to try strategies that aim at strengthening your supply chain management capabilities and providing you with opulent results. The requirements that matter the most in your business is quality customer services, faster turnarounds and prompt response deliveries. If these requirements are adequately fulfilled then success will never leave your side.


Now that the requirements have been identified, you need to employ appropriate solutions that encourage your operations and leverage the possibilities of earning incremented revenues. The first thing that you have to consider is enhancing the integration capabilities in your supply chain process to raise the compatibility levels and overcome any challenge effectively. You will encounter rich experiences by deploying the automated supply chain solution. The solution provides you with customization facilities that help in increasing systems integration and rewards with positive outputs.


The configuring and testing processes deployed by the supply chain solution renders optimized performances in order management, turnkey contract manufacturing, consignment contract manufacturing, domestic and off-shore management that encompass the qualification, certification, planning, procurement and quality processes, transport management, distribution management, warehouse and inventory management, reverse logistics management, inquiry and reporting management and compliance management.


The supply chain solution follows safe and healthy practices for the legal disposal of electronic items and a hazard-free environment. It deploys a streamlined and centralized management process that enhances the visibility of the entire operations and provides you with improved controls that help you to make the right decisions for delivery of quality order fulfillment services. It keeps a track of any changes in the environment through its 24x7 monitoring service and updates you immediately with real-time and accurate analytical reports.


The supply chain solution has tremendous powers to reduce the overhead and inventory costs. Practices with increased flexibility are deployed which result in efficient and quick responses. The solution maintains high quality control on the operation guaranteeing you with the best quality products. 
The complexities in the business environment are increasing every day. You need tools with proactive and intuitive capabilities to protect your business from all kinds of risks and disappointing results. The automated supply chain solution eliminates time-consuming and wasteful processes. It motivates practices that help in pursuing the goals effectively in the right direction and grants your business an iconic status in the market.

Improved Results in Business with a Proactive Decision

Electrical distributors face overwhelming challenges when they have to prepare job submittals for their customers. They have to scour through endless manufacturers’ product catalogs and pricing data. A bulk of the data is obsolete and due to an unorganized management efforts are wasted, precious time is lost and there is total chaos in the environment. The information that is acquired is highly erratic which means that the estimates the electrical distributor prepares for the customers are also incorrect.  Everybody knows how easy it is to lose customers with inferior services and weak performances.


This exercise of finding information manually is futile and causes more damage. Unless you have the accurate information regarding the products and prices, you will not be able to prepare a competitive list. You need the assistance of digital technology so that your decisions are wise and practical with the potentials to earn enhanced revenues. The electrical estimating software provides you a comprehensive online database with 2 million data accumulated from more than 650 electrical parts manufacturers. It provides you with intelligent search options to find the correct information without any wastage of time. You can get easily connected with your preferred suppliers through this software and collect the relevant prices in real-time which helps you to prepare submittals faster without any delays or errors.


The software provides you with high quality product images and illustrations along with the detailed information. It provides you the controls to prepare invoices and change orders easily without any issues. The software leverages the electrical contractor bidding process by providing the facility of submitting items to your suppliers for matching it up with their pricing lists and reverting to you with the best prices promptly. You can compare the prices by cross-referencing and be sure of the decisions that you take. The software provides you an updated database with the latest news in the industry compiled from varied sources. It facilitates you to send and receive data easily.


The business environment is teeming with aggressive competition. You have to play your cards discreetly to overcome the intimidating challenges successfully. It is a good decision to employ the software that provides you with insightful processes that help in preparing cost-efficient, accurate and prompt electrical pricing estimates. The estimating software is a powerful tool with intuitive capabilities. It provides resourceful strategies that keep your business away from incurring any losses and helps you deliver compelling performances that make the customers content and loyal.


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Strategic Assistance for Enhancing Data Center Performances

If your business deals in the manufacture of OEM appliances and custom computers, having a robust and secure IT infrastructure should be your topmost priority. Your infrastructure has to be equipped with exemplary qualities that facilitate the accommodation of growing demands and changing requirements in the market.

As you are aware that you will be loaded with information everyday on the current trends in the market, you need an efficient data center that can store and archive the data received in a reliable and secure manner so that they can be easily accessed when necessary and help in delivery of prompt and accurate services. You must ensure that your infrastructure possesses integrated high performance computing clusters that expedites accessibility to information without increasing the risks and helps in process optimization to manage the growth.

The demand for increased storage servers is a perpetual concern that intensifies the possibilities of risks. In the absence of a competent unified storage solution you will not be able to store, protect and optimize the critical data that has the potentials to furnish you with extended financial rewards. When you deploy a unified storage solution you must ensure that it is capable of enforcing a centralized and comprehensive management system so that the storage resources can be easily shared amongst the multiple servers. The solution must provide you a platform for consolidating and allocating the data efficiently. It must provide you with enhanced storage utilization services that reduce the need for administration.

The solution must provide you with competent data back-up and recovery services to restore your operations to normalcy during any unexpected natural disasters without losing time and save you from any detrimental losses. The business world is moving at a frenetic pace and you need compelling data center solutions that can help you keep up with the pace in the stiff competition. The data center solutions that provide energy-efficient and cost-effective strategies for resolving storage server issues ensure consistent support and co-operation to leverage your business efficiencies and deliver appealing performances.

They provide you customization facilities that enable you to utilize the resources optimally as per your business requirement, resulting in less wastage and improved returns, The solutions help you to replace the old methodologies with better models that produce convincing and better results. Any errors in implementing the right practices can result in fatal consequences. You need to have a constant grip on the pulse of the market to make quick and important decisions that can bear you lucrative fruits and ensure your business a steady and credible status.

Electrical Contractor Tools: Tech Savvy Methods for Electrical Works

The growing customer demands for a tech savvy environment both at home and workplace have paved way for the demand of a very efficient electrician.  Unlike the electricians of the yesteryears, who would be found working around with manual calculations and electrical tools, this brand of professionals today is more techno savvy. The technology-integrated lifestyle has brought in scope for larger contracts for these professionals.  Nevertheless they face the challenges looking for the best prices of the electrical items for bidding and estimation of their work.


The electrical contractors go through a time consuming process of browsing through the long price list, which adversely affects productivity levels and time frames leading to financial losses for the customer and the contractor. However, computers and technological innovations have changed the method of functioning of electrical contractors and electricians the technology enabled electrical contractor tools comes to the rescue of these new age professionals.


The estimation software and the electrical distribution software developed buy leading IT service providers in collaboration with the electricians and electrical contractors, streamlines the time-consuming process and facilitates prompt services to the customers. Thus ensuring efficiency and better profits margins. The electrical estimating software has a number of business tools that offers detailed descriptions and pricing of the electrical products. These technology-integrated programs also helps the electricians in reducing overhead costs and inventory and time taken besides estimation. The accuracy, speed and consistency of this software make this the most trusted tool for electrical contractor bidding process.  


Besides the estimation software, the new generation techno-savvy electrical contractors make use of the electrical pricing and the electrical product catalog. The computerized electrical price guide, the trade book is actually a boon to the new age electricians and contractors.  The electrical bidding software allows the contractors 24/7 real-time information of pricing of electrical products from preferred suppliers. Further, this software can either be used as a stand-alone one or can also be seamlessly integrated with other estimating system, thus giving the client organizations a competitive edge.  


The electrical pricing guide with its illustrated lists of more than 15,000 products is sorted on product type. The guide is updated quarterly, complete with catalog numbers and descriptions making it easier for any end users to integrate data into the electrical estimating software or use it as an aid for the electrical contractors tools. This software with its seamless integration ability to the existing technology makes it easier to export the details directly into the excel sheets, resulting in efficiency in calculation of formulas and standards and facilitating comprehensive compilation.


Also read on - automotive parts catalog, electrical distributor